The Young Man and the World | Page 5

Albert J. Beveridge
with judgment. Let us indulge no immoderate expectations of the results of mere reading. Reading is, at best, only second-hand information and inspiration. It is not the number of books a man has read that makes him available in the world of business.
What the world wants is power; how to get that is the question.
Books are one source of power; but, necessarily, books are artificial. That is why we cannot dispense with teachers in our schools, professors in our colleges, preachers in our pulpits, orators on the political platform. There is no real way of teaching but by word of mouth. There is no real instruction but experience.
You see that the German universities have come back to the lecture method exclusively--or did they ever depart from it? And they know what they are about, those profound old German scholars. They have created scientific scholarship. They have made what we once thought history absurd, and have rewritten the story of the world.
But all this is obiter dicta. The point is that they know the value of books as a source of power and learning, and they know their limitations, too. So does the public. Public speaking will never decline. It is Nature's method of instruction. You will listen with profit to a speech which you cannot drive your mind to read.
It would seem, therefore, that the largest wisdom dictates conservatism in mere reading. Read, of course, and deeply, widely, thoroughly. But let Discrimination select your books. Choose these intellectual companions as carefully as you pick your personal comrades. Read only "tonic books," as Goethe calls them. Yes, read, and abundantly--but don't stop there. Don't imagine that books, of themselves, will make you wise. Reading, alone, will not render you effective.
Mingle with the people--I mean the common people. Talk with them. Do not talk to them but talk with them, and get them to talk with you. Who that has had the experience would exchange the wit and wisdom of the "hands" at the "threshings," during the half hour of rest after eating, for the studied smartness of the salon or even the conversation of the learned? But think not to get this by going out to them and saying, "Talk up now." The farm-hand, the railroad laborer, the working man of every kind, does not wear his heart on his sleeve.
Mark the idioms in Shakespeare. He spoke the words and uttered the thoughts of hostlers as well as of kings. Observe the common language in the Bible. It is curious to note the number of the pithy expressions daily appearing among us which are repetitions of what the people were saying in the time of Isaiah.
All who love Robert Burns have their affection for him rooted in the human quality of him; and Burns's oneness with the rest of us is revealed by the earthiness of his words. They smell of home. They have the fragrance of trees and soil. We know that they were not coined by Burns the genius, but repeated from the mouths of plain men and women by Burns the reporter. It is so with all literature that lives.
Mingle with the people, therefore; be one of them. Who are you that you should not be one of them? Who is any one that he should not be one of the people? Their common thought is necessarily higher and better than the thought of any man. This is mathematical.
And the people, too, are young, eternally young. They are the source of all power, not politically speaking now, but ethnically, even commercially, speaking. The successful manager of any business will tell you that he takes as careful an inventory of public opinion as he does of the material items of his merchandise. A capable merchant told me that he makes it a point to mingle with the crowds.
"Not," said he, "to hear what they have to say, for you catch only a scrap or a sentence here and there; but to go up against them. Somehow or other you get their drift that way. Anyhow I am conscious that this helps me to understand what the people need and want. There is such a thing as commercial instinct; and contact with the people keeps this fresh and true."
We have come to that state of enlightenment where the people want to know not only that they are getting the best goods or best service, but that the business which supplies either is run all right. Who can doubt that in the universal mind there is a question as to the moral element in American business?
This is nothing but the composite conscience of the American people demanding that American business shall not only be conducted ably, but also that it shall be conducted honestly. It is a force which you must
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