a letter and click Keeping up with faster living Loaded literacy Man proposes, man disposes Beyond the commitment to literacy A moving target The wise fox "Between us the rift" Malthus revisited Captives to literacy
The Epitome of the Civilization of Illiteracy For the love of trade "The best of the useful and the best of the ornamental" The rear-view mirror syndrome
Book Two From Signs to Language Semeion revisited The first record is a whip Scale and threshold Signs and tools
From Orality to Writing Individual and collective memory Cultural memory Frames of existence The alienation of immediacy
Orality and Writing Today: What Do People Understand When They Understand Language? A feedback called confirmation Primitive orality and incipient writing Assumptions Taking literacy for granted To understand understanding Words about images
The Functioning of Language Expression, communication, signification The idea machine Writing and the expression of ideas Future and past Knowing and understanding Univocal, equivocal, ambiguous Making thoughts visible Alphabet cultures and a lesson from aphasia
Language and Logic Logics behind the logic A plurality of intellectual structures The logics of actions Sampling Memetic optimism
Book Three Language as Mediating Mechanism The power of insertion Myth as mediating pre-text Differentiation and coordination Integration and coordination revisited Life after literacy
Literacy, Language and Market Preliminaries Products 'R' Us The language of the market The language of products Transaction and literacy Whose market? Whose freedom? New markets, new languages Literacy and the transient Market, advertisement, literacy
Language and Work Inside and outside the world We are what we do Literacy and the machine The disposable human being Scale of work, scale of language Innate heuristics The realm of alternatives Mediation of mediation
Literacy and Education "Know the best" Ideal vs. real Relevance Temples of knowledge Coherence and connection Plenty of questions The equation of a compromise To be a child Who are we kidding? What about alternatives?
Book Four Language and the Visual How many words in a look? The mechanical eye and the electronic eye Who is afraid of a locomotive? Being here and there at the same time Visualization
Unbounded Sexuality Seeking good sex Beyond immediacy The land of sexual ubiquity The literate invention of the woman Ahead to the past Freud, modern homosexuality, AIDS Sex and creativity Equal access to erotic mediocrity
Family: Discovering the Primitive Future Togetherness The quest for permanency What breaks down when family fails? The homosexual family To want a child Children in the illiterate family A new individuality Discontinuity How advanced the past. How primitive the future
A God for Each of Us But who made God? The plurality of religious experiences The educated faithful-a contradiction in terms? Challenging permanency and universality Religion and efficiency Religiosity in the civilization of illiteracy Secular religion
A Mouthful of Microwave Diet Food and expectations Fishing in a videolake Language and nourishment Sequence and configuration revisited On cooks, pots, and spoons The identity of food The language of expectations Coping with the right to affluence From self-nourishment to being fed Run and feed the hungry No truffles (yet) in the coop We are what we eat
The Professional Winner Sport and self-constitution Language and physical performance The illiterate champion Gentlemen, place your bets! The message is the sneaker
Science and Philosophy-More Questions Than Answers Rationality, reason, and the scale of things A lost balance Thinking about thinking Quo vadis science? Discovery and explanation Time and space: freed hostages Coherence and diversity Computational science Explaining ourselves away The efficiency of science Exploring the virtual Quo vadis philosophy? The language of wisdom In scientific disguise Who needs philosophy? And what for?
Art(ifacts) and Aesthetic Processes Making and perceiving Art and language Impatience and autarchy The copy is better than the original A nose by any other name Crying wolf started early Meta-literature Writing as co-writing The end of the great novel
Libraries, Books, Readers Why don't people read books? Topos uranikos distributed
The Sense of Design Drawing the future Breakaway Convergence and divergence The new designer Designing the virtual
Politics: There Was Never So Much Beginning The commercial democracy of permissiveness How did we get here? Political tongues Can literacy lead politics to failure? Crabs learned how to whistle A world of worlds Of tribal chiefs, kings, and presidents Rhetoric and politics Judging justice The programmed parliament A battle to be won
"Theirs not to reason why" The first war of the civilization of illiteracy War as practical experience The institution of the military From the literate to the illiterate war The Nintendo war (a clich? revisited) The look that kills
Book Five The Interactive Future: Individual, Community, and Society in the Age of the Web Transcending literacy Being in language The wall behind the Wall The message is the medium From democracy to media-ocracy Self-organization The solution is the problem. Or is the problem the solution? From possibilities to choices Coping with choice Trade-off Learning from the experience of interface
A Sense of
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